#77 [RECORDING] Use Case Webinar on Pricing Out MFA Inventory
With Marc Guldimann, CEO and co-founder of Adelaide Metrics
The AdTech Economic Forum is just 20 days away. If you’re interested or vested in AdTech. It’s quickly become the place to be on April 24. Check out this video promo reel from yours truly.
Pricing Out MFA Inventory
Marc Guldimann from Adelaide Metrics and I held an amazing webinar this week. Here's the recording. Marc's solution to price MFA sites out of an advantageous arbitrage position using attention data on direct buys and in the bid stream is foolproof. Test this thesis and you'll find out it's true.
Here’s the pre-read on our use case webinar if you want to check out the context behind our session. We had several excellent questions and tried to get to all of them. Let us know if you have more questions.
Enjoy!
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